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BingX signs deal with Chelsea as official crypto exchange partner

BingX, a leading cryptocurrency exchange with over 10 million global users, has officially secured the title of the Official Sleeve Partner for Chelsea’s Men’s Playing Kits for the remainder of the 2023/24 season, as well as the Men’s Training Kits for the subsequent two seasons.

This strategic partnership, marking BingX’s inaugural foray into sports and entertainment and a testament to shared commitments to excellence, unites two industry powerhouses poised to shape the future. Chelsea FC, with its rich history and dedication to setting benchmarks, joins forces with BingX, who has revolutionized the cryptocurrency landscape since its inception in 2018.

Casper Stylsvig, Chelsea FC’s Chief Revenue Officer, commented:

“We are excited to kick off 2024 with the announcement of a hugely exciting partnership for the Club. Our alignment with one of the fastest-growing cryptocurrency exchanges in the world is a signal of the Club’s ambition to innovate and grow our partnership network. Both BingX and Chelsea share a passion and commitment towards investing in the future, and we look forward to collaborating with them in the coming seasons.”

Vivien Lin, Chief Product Officer at BingX, expressed her excitement about the partnership:

“This collaboration between BingX and Chelsea indicates our shared visions for the future. Both entities are driven by a visionary approach, and together, we are poised to bring forth innovative experiences that will resonate with our users and Chelsea fans. This partnership is not just about the present; it’s about co-creating a future where excellence and forward-thinking experiences define our journey together.”

In this dynamic partnership, Chelsea and BingX will collaborate on a range of activities focusing on global brand growth and engaging both Chelsea fans and BingX users through exciting digital content. The BingX brand will be prominently featured across iconic Stamford Bridge and the Club’s training ground. BingX will connect with hundreds of millions of loyal Chelsea fans worldwide, as well as billions tuning into the Premier League each season.

About BingX

Founded in 2018, BingX is a leading cryptocurrency exchange serving over 10 million users worldwide. BingX offers diversified products and services, including spot, derivatives, copy trading, and asset management – all designed for the evolving needs of users, from beginners to professionals. BingX is committed to providing a trustworthy and transparent platform that empowers users with innovative tools and features to elevate their trading proficiency. 

About Chelsea Football Club

Founded in 1905, Chelsea is London’s most central football club, based at the iconic 40,000-capacity Stamford Bridge stadium. Nicknamed ‘The Blues’, the club lifted the Champions League for the first time in 2012 and has also won the Premier League five times, the FA Cup eight times, the Football League Cup five times, the UEFA Europa League twice, the UEFA Cup Winners’ Cup twice, the UEFA Super Cup twice and the Football League Championship once, in 1955.

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