BlackRock and VanEck have started advertising campaigns for its spot Bitcoin ETFs on Google, as its previously announced ad policy update took place today. 

For the first time in five years, Google has opened its extensive advertising network to specific crypto-related offerings, notably the newly introduced spot Bitcoin ETFs. This marks a notable change from the company’s stance in March 2018, when it, alongside Facebook, banned cryptocurrency-related advertisements. The ban was widely interpreted as a precaution against the increasing number of scams associated with the crypto sector.

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